Skip to Content
A man and a young girl walking behind cows in a field.
A man and a young girl walking behind cows in a field.

Why Organic

A gray and white illustration of a plant sprouting from the ground
Annie’s, at its core, is a company built on an ever-deepening commitment to bettering the world. Our commitment began on day one with natural ingredients; today we continue to advance that commitment by supporting organic and regenerative farming.

Farming is directly connected to nature, and to you. To make the food you eat, farmers harvest crops that grow in the earth. Those crops become ingredients. This means we all depend on soil, water and biodiversity in order to eat. How farmers farm has a massive impact on nature; it’s up to farmers, food companies like Annie’s, and eaters like you to decide if that impact will be positive.

Recognizing that synthetic pesticides may harm beneficial insects including pollinators, or drift beyond a farmer’s field, affecting nearby fields and ecosystems, we are actively working across our value chain to limit these unintended and potentially harmful impacts.

We want people to enjoy their favorite foods, made with people and our planet in mind.

Bowl of Annie's cereal, pitcher of milk, and the box of cereal. The box includes information about the USDA Organic standard.

USDA Organic

The USDA Organic standard is a robust and comprehensive legal framework dedicated to minimizing synthetic pesticides through the use of cultural and preventative practices before the application of approved organic crop protection products. And the organic standard goes beyond this: organic farmers emphasize healthy, living, nutritionally balanced soil as the foundation of crop, livestock, and of sustainable and successful farming.

Learn more from the USDA

The Power of Organic

Well managed organic farming helps support:

Close up of a box of Annie's crackers, showing the "Organic is always non GMO" seal.

Non-GMO

The use of genetically modified organisms (GMOs) is prohibited in organic products. This means an organic farmer can’t plant GMO seeds, an organic cow can’t eat GMO alfalfa or corn, and an organic cracker producer can’t use any GMO ingredients.

Learn more from the USDA
Woman using a net to collect insects in a field.

Reducing Chemical Impacts on the Environment

Organic livestock farmers and ranchers accommodate the health and natural behavior of their animals, including access to pasture for the entire grazing season and no antibiotics or added growth hormones.

Learn more from the USDA
A cow looking at the camera with other cows in the background.

Organic Livestock

Organic livestock farmers and ranchers accommodate the health and natural behavior of their animals, including access to pasture for the entire grazing season and no antibiotics or added growth hormones.

Learn more from the USDA
Woman with her hands full of organic soil.

Healthier Soil

The organic program emphasizes supporting healthy, living soil through practices like crop rotation and cover crops.

Learn about soil health
Water way through a green meadow with clouds in the sky.

Water Quality

Well managed organic systems can protect and enhance water quality.

Learn about water quality
Close up of a honey bee on a yellow flower.

More Biodiversity

More biodiversity means that pollinators and other beneficial critters can do their essential jobs.

Learn about biodiversity
A young girl in a bodybuilder pose standing in a field.

Reducing Carbon Footprints

Well-managed organic systems can increase the return of carbon to the soil.

Learn More from OTA
A smiling man standing in a snowy field with bare trees in the background.

Reducing Exposure to Pesticides

Farmers, farm workers and farm communities have reduced exposure to synthetic pesticides.

Learn more from the Organic Center
Rodale Institute supporter logo

Expertise in Organic Agriculture Research

Annie’s is a proud supporter of The Rodale Institute, a leading organization in promoting regenerative organic agriculture.

Learn more about The Rodale Institute