Our Mission
We believe food has the power to impact the future of the planet and everybody on it. From partnering with the farmers who grow our food, to thoughtfully choosing the packaging that our food is shipped in – we’ve always had your family and our planet in mind. Learn why we believe organic is better, how we make our foods, and how together, we’re making a bigger impact.
Annie Withey believed it was possible to build a socially conscious and successful business. This was her mission in 1989, when she wrote her name, address, and phone number on the very first boxes of Annie’s Mac and Cheese. Her legacy lives on as Annie’s strives to change the future for our kids, starting with food.
We are a triple bottom line business.
In 2018, Annie’s, Cascadian Farm, and Muir Glen joined together as a new Operating Unit within General Mills. We proudly named our group of brands after our fierce collective commitment to mission: The Triple Bottom Line Operating Unit is committed to driving positive outcomes for the planet, people, and profit.
Planet
Natural resources like soil, water, and air provide the foundation for our business to exist.
People
We depend on consumers, employees, farmers, and supply chain partners for our business to thrive.
Profit
Our financial business success fuels our stewardship of the planet and our service to people. In turn, the planet and people help fuel our profit.
Measuring Our Impact
We strive to account for the environmental, social, and economic impacts of our business, and each year we report on our progress. Check out our sustainability reports to learn more about our initiatives.
