Soil Matters - Annie's Homegrown

Soil is critical to life on earth. More than 99% of our food comes from soil! And that’s not all – we rely on soil to clean and store water, support biodiversity and regulate our climate. To keep our planet healthy for future generations, we need to take care of our soil.


Soil is a complex ecosystem that is the foundation of life on earth. Soil forms the base of the food chain for humans and all land animals – and it plays a critical role in balancing the earth’s ecosystems and climate.


Some agricultural practices, including over-tilling, over-grazing and excessive chemical applications, are degrading our soil. Soil degradation leads to erosion and biodiversity loss, and it threatens our food supply. In the U.S., we’re losing soil 10x faster than the natural replenishment rate.


Fun fact! One teaspoon of healthy soil can support more microorganisms than there are people on the planet.

The Regenerative Agriculture Solution

As part of the food industry, we recognize that agriculture contributes to some of our most pressing sustainability challenges, and we believe that the most promising solutions start with healthy soil. We are on a journey to bring soil back to life through regenerative agriculture practices, which protect and intentionally enhance natural resources and farming communities. 

How It Works

At Annie’s, we strive to leave the planet better than we found it. Regenerative agriculture works with nature to pull carbon from the air and store it in the soil, where it nourishes a network of life. By sequestering carbon in the soil, regenerative practices can reduce the greenhouse gases in our atmosphere! Regenerative practices include cover cropping and extended crop rotations, among others.

Our Approach

We have a long history of supporting soil health through organic agriculture. Building on the strong foundation of organic, we’re helping advance regenerative practices that build soil health, foster above ground biodiversity, and promote resilient farm communities. Focusing on measurable outcomes, we’re working to elevate regenerative agriculture through our products and partnerships.

Measuring Impact

Impact matters. That’s why we’re working with our farmers to understand how practices lead to measurable outcomes like soil organic carbon. As part of this journey, we helped develop Version 2.0 of the General Mills Regenerative Agriculture Self-Assessment, a tool designed to help empower farmers to explore how their practices align with the principles of regenerative agriculture.

We’re on a journey to bring regenerative agriculture to life!


We’re excited to partner with regenerative, organic farmers.


We’re helping enable the conversion of conventional farmland to certified organic acreage. Learn more.


We’re supporting Organic Valley farmers with the development of Carbon Farm Plans to advance regenerative practices. Learn more.

*”See what healthy soil looks like” photo by Catherine Ulitsky of USDA’s Natural Resources Conservation Service (NRCS), licensed under CC BY 2.0.